As we enter AANHPI (Asian American, Native Hawaiian, and Pacific Islander) Heritage Month, it's a time to honor the vibrant diversity within this community while also providing vital education on navigating the delicate balance between appreciation and appropriation....
Insights
Expert insights into innovation strategy and how branding drives value for businesses.
Category: FCG Insights
The Economic Impact of the Pink Tax on Multicultural Women
Imagine going to the store to buy a razor and learning it costs 29% more because it’s pink. If you feel blindsided by this, you’re experiencing what women go through daily because of the Pink Tax. A tax stunting the economic growth of women and disproportionately...
Diversity in Leadership: If Not Now, When?
In recent years, many companies worldwide have made strides in prioritizing diversity, equity, and inclusion (DE&I) within their organizational frameworks. From implementing inclusive hiring practices to fostering diverse work environments, businesses have...
Forging Through the Cycle of DE&I Resistance: Insights from Flowers Communications Group
As we celebrate Black History Month, transition into Women’s History Month and approach other celebrations that uplift diversity, we should be reminded that our country remains on the journey for progress and righting historical inequitable constructs that persist...
Our 2024 Multicultural Marketing Communications Trends Forecast
As we step into 2024, we are at the forefront of a transformative era in multicultural marketing communications. U.S demographics are shifting to a multicultural majority even faster than anticipated. According to the University of Georgia Selig Center for Economic...
Why PR and Marketing Pros Should Pay Attention to the Aftermath of Supreme Court’s Affirmative Action Ruling
When the Supreme Court ruled against affirmative action in college admissions, the decision stunned communities of color and their allies — people who have been invested in ensuring there’s a level playing field for those who have been historically marginalized and...
Get our branding, web, and marketing insights – directly to your inbox.
[ctct form=”241941″]