Five Moments that Elevated Women’s Sports Growth

August 5th, 2024 | FCG Insights

Women’s sports are drawing unprecedented viewership, with events like the Olympics showcasing their global appeal and dominance. As women’s sports continue to break records and push boundaries, they offer brands a unique and profitable avenue to connect with multicultural and globally minded consumers. Prioritizing women’s sports in marketing strategies can lead to enhanced brand equity, greater engagement with a passionate and diverse audience, and potentially significant returns on investment.

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Women Inspire Chicago! w/ Jasmine Flowers Mazyck

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The iHeartMedia Women Inspire podcast delivers inspiring conversations with some of Chicago's top women executives to the ears of ambitious listeners. In their latest episode, iHeartChicagos’, Angela Ingram gets personal with Jasmine Flowers Mazyck. Managing Director...

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