The Importance of Recognizing Intersectionality in Multicultural Marketing

September 6th, 2024 | FCG Insights

In the lens of marketing and communications, intersectionality recognizes the overlapping identities that make up audiences. Explore industry best practices while learning how intersectionality affects consumer engagement. 

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Purpose-Driven HBCU Partnerships: Fostering Authenticity and Impact

Purpose-Driven HBCU Partnerships: Fostering Authenticity and Impact

HBCUs are at the heart of Black culture, shaping American art, music, and lifestyle for generations. This piece explores impactful ways for brands to engage authentically with these institutions by celebrating and supporting their rich culture and influence. Discover...

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