Archive | Consumer Engagement
The Power of Black Twitter
Black Twitter is best known as a platform where ideas and movements come to life. Black Lives Matter and dance […]
Posted on December 11, 2018 | By Daniela Chavez Lira | Leave a response
FCG Presents Flowin’ with Queenie & Dani – Holiday Traditions
From eggnog to kissing under the mistletoe, people across the U.S. have different traditions to celebrate the holidays. As multicultural […]
Posted on November 30, 2018 | By Daniela Chavez Lira | Leave a response
Hispanic Heritage Month Is Over, but Marketing to Latinos Shouldn’t Stop, Too.
Hispanic Heritage Month has come and gone. So, does that mean all of your communications efforts to connect with Latino […]
Posted on November 5, 2018 | By Daniela Chavez Lira | Leave a response
Día de los Muertos (Day of the Dead): A Celebration of Life
Often misinterpreted as the Mexican version of Halloween, Día de los Muertos is anything but spooky or scary, let […]
Posted on November 2, 2018 | By Daniela Chavez Lira | Leave a response
FCG Presents Flowin’ with Queenie & Dani – 2019 Planning
While the speed of change has been quick across so many facets of the marketing world, the industry as […]
Posted on October 24, 2018 | By Daniela Chavez Lira | Leave a response
I’m a U.S.-born Mexican-American Latina, and You Can’t Tell Me Otherwise
Living in an “I” dominant country, one of the most common questions you get when first meeting someone is, “What’s […]
Posted on October 15, 2018 | By Daniela Chavez Lira | Leave a response
FCG Announces First Podcast: Flowin’ with Queenie & Dani – Hispanic Heritage Month
Flowers Communications Group presents its first podcast: Flowin’ with Queenie & Dani. For this month’s episode, we’re taking a […]
Posted on September 26, 2018 | By Daniela Chavez Lira | Leave a response
Who Do You Rep? 3 Tips on Remaining Consumer-Centric in Marketing Communications Campaigns
At the root of every good marketing campaign or creative project is the ability to remain consumer-centric. As account managers, […]
