Author Archives
What Women Want from Marketers

You’d think that by 2023 marketers would have a grip on what women want. And while some may find it […]
Posted on March 21, 2023 | By FCG | Leave a response
#FCGSeatAtTable – Media Engagement Specialist, Zeline Bates

“I think I would enjoy talking with Harriet Tubman. I want to know how she found the courage to travel […]
Posted on February 25, 2020 | By FCG | Leave a response
#FCGSeatAtTheTable – Operations Administrator, Zenaida Manzur

“I’d like to have a seat at the table with Barack Obama. it would be such an honor to chat […]
Posted on February 25, 2020 | By FCG | Leave a response
It’s Paddy, Not Patty!

As an African American woman-owned multicultural agency, we often find ourselves telling stories that celebrate Hispanic heritage and #BlackBoyJoy. We […]
Posted on March 16, 2018 | By FCG | Leave a response
More Than Magic: The Growing Power of Women of Color

The names Tiffany Haddish and Cardi B. more than likely didn’t resonate as much in the mainstream prior to last […]
Posted on March 13, 2018 | By FCG | Leave a response
Black Panther – What a Superhero Movie Can Teach Us about Multicultural Marketing

If you have not already seen or heard, the new blockbuster film Black Panther has been having one of the […]
Posted on February 28, 2018 | By FCG | Leave a response
How to Court Your Client

February is not just a time when we acknowledge and celebrate our Black heroes and sheroes, but it is also […]
Posted on February 14, 2018 | By FCG | Leave a response
Black History Month in the World of Marketing Communications | The Surge of Black Creativity, Education and Entrepreneurship

When I was growing up, Black History Month (BHM) meant that I could look forward to an elementary school […]