Tag Archives | Social Media

“Brand YOU” | How Millennials are Changing Paradigms Through Fashion

        It’s graduation season, and the world is watching as graduates eagerly walk across stages to accept […]

Get in #Formation: Why Brands Need Social Media Managers Who Get “It”

Anyone familiar with Black Twitter knows its power (see #clapbackseason). No brand miscue is immune from this digital community that […]

The Million Man March for the Hip-Hop Generation

By Brian J. Packer   I missed the first Million Man March. I probably could have gone if I’d asked […]

5 Reasons Why the “Straight Outta” Campaign was Promotional Genius

This past week, social media timelines were filled with “Straight Outta” posts, created by the Straight Outta Somewhere generator. The […]

How Drake Beat Meek Mill with a PR Campaign

Drake is a man of many talents. Rapper. Actor. Singer.   He can now add one more title to his […]

15 Social Media Tips from July’s PCC Panel

The Publicity Club of Chicago’s July luncheon was filled with social media tips and tidbits for practitioners. Panelists included experts […]

PRo Tips: Adding Tumblr to Your PR Toolbox

FCG recently joined digital industry leaders for a PR News webinar on how brands can integrate Tumblr into their PR […]

Storytelling to Multicultural Audiences

As multicultural marketers and communicators, a large part of the work that we do for brands is helping them tell […]