Tag Archives | Public Relations

In Response to Ethnic Media

At Flowers Communications Group, we are often tasked with managing media opportunities for celebs on behalf of our corporate clients. […]

FCG Alumni and Employees Continue 27th Year Celebration with a Special Tribute to Michelle Flowers Welch

 

The Importance of Relationships in Marketing Communications

We’ve all heard the saying it’s not what you know but who you know. Nothing could be truer than when […]

Top Multicultural Stories and Trends of 2017

By Ken Smikle, Publisher, Target Market News     For multicultural marketing practitioners, this past year must have seemed fraught […]

#MulticulturalConsumersMatter | My 2018 Charge to Help Affect Change in Marketing Communications

I was recently recognized as the 2017 Distinguished Senior Leader by the Public Relations Society of America (PRSA) Chicago Chapter, […]

Be Our Guest | PR Tips from FCG’s Thanksgiving Dinner Table

As PR professionals, we have all been guilty of being “too busy.” Between the emails, deadlines, client dinners, conferences, travel […]

From Behind-the-Scenes to Center Stage | Preparing for a Speaking Engagement as a PR Professional

  As communications professionals, we spend endless hours preparing brand executives and spokespeople for public appearances and media interviews. We […]

Staying in the FLOW | Celebrating 26 Years as Multicultural Marketing Pioneers

By: Michelle Flowers Welch     This year, FCG turned 26. When I started the agency, there wasn’t a true […]