Tag Archives | Multicultural

Yes, We’re Parents, Too: Marketing to Multicultural Millennial Moms and Dads

    Millennials are innovative. Millennials are move makers. Millennials are tech-savvy. And the list goes on. According to Nielsen, […]

The Making of a Fearless PR Practitioner: Reflections from 2017 FCG Intern, Sydney Watkins

This past winter, we issued an RFP – “Request for Fearless Practitioners,” searching only for those ready to take on […]

Expansion Without Exclusion: Another Brand Fiasco

  One would think that a hair brand that was founded by and has been supported by Black women since […]

A Seat at the Table with FCG: Critical Multicultural Insights from Voices that Brands Desperately Need in the Room

Pepsi rocked the marketing and social media world this week releasing their new global ad featuring Kendall Jenner. The setting […]

COMMUNICATIONS MARKETING AND THE MATTER OF BLACK LIVES

  Our agency has been reeling over the past couple of days with the series of deadly shootings that have […]

Guest Blogger Spotlight: Melissa Kimble, Senior Social Media Manager, EBONY Magazine

This week, we invited influencer and social media maven, Melissa Kimble, to share her career journey and what’s she’s learned […]

Women’s History Month Blog — A Diverse Roster of History’s Most Influential Women

#WomensHistoryMonth each March gives us a great time to reflect on some of the world’s most influential women. Below, we’ve […]

FCG Black History Month Spotlight: Brinton Flowers, Account Executive